Canadian launch

Maison Perrier

Canadian launch

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Basalte was hired to assist the client with the launch of this new brand offering an entirely new twist on the classic Perrier we all know. The goal was to introduce the new French brand in a trademark Montreal venue: New City Gas.

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Provide support, adapt, advise, i.e. contribute our expertise to rolling out the iconic French brand across the Canadian market.

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Following the launch, Basalte was asked to support the client with the rollout of their brand across the Canadian market by tailoring a multitude of visual material for various retail environments.

 

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